Jim's Blog
August 2011
August 31, 2011
Making the complex understandable
Topics: Stories Communications
We, all of us, seek to communicate and be understood. The truth is that most of us fail at it every day and don't even know it.
August 15, 2011
Lessons from the music industry
Topics: Strategy Culture Shifting
Are there lessons to be learned from the (seemingly failing) music industry? Yep.
August 12, 2011
What is Surfrider’s greatest organizational asset?
Topics: Chapters Modern Activism
The question was asked "what is Surfrider's greatest organizational asset?" and a follow on question "What would you do with a million dollars?" Here are our answers.
August 11, 2011
How to start a movement
Topics: Activism Culture Shifting
A few simple lessons in this 3 minute video. Dare to stand out. Nurture your initial followers. Encourage others to follow. Dancing helps.
August 10, 2011
Pro surf contests get (more) sustainable in Brazil
Topics: Events Waves Culture Shifting DIY Activism Surfing
Most of us have been to surf contests. They take place in perhaps the most natural state of all types of contests... so why can't they also lead the way regarding sustainability?
August 08, 2011
Changing the boards beneath our feet: The Michael Stewart and Kevin Whilden podcast
Topics: Podcasts Stories Surfing
The idea of a surfboard made of 100% recycled foam is... a dream. I love the direction these two are going. Give a listen to their story.
August 08, 2011
Are you really trying to ban recreational fishing in CA? No.
Topics: Fish
The question was asked, here is the answer.
August 04, 2011
The back story to the McCartney / McCoy / Surfrider PSA
Topics: Communications Surfing
This is the story behind our newest PSA with music from Paul McCartney and filmed by Jack McCoy. A huge thank you to both of them for including us in the project.
August 03, 2011
This is how we do a beach cleanup… in Brazil
Topics: Coastal development Joy Art DIY Activism Modern Activism Surfing
The essence of Surfrider is connecting the love people have of the coasts to action. To do that we need to go where people live and spend time... what better place to make that connection than on the beach itself?
