Jim's Blog — Communications
March 23, 2012
Capturing the essence of water in 3 seconds
Topics: Water Joy Communications Modern Activism Water Quality Surfing
How do you capture something as valuable as water in 3 seconds? Find out right here.
February 14, 2012
私たちの水の循環が壊れている (our water cycle is broken)
Topics: Coastal development Water Chapters Ocean friendly garden Coastal armoring Stories Communications DIY Activism Modern Activism Water Quality
Surfrider's mission spans the globe, so it makes sense that The Cycle of Insanity, a video about our broken water cycle and how to fix it, is now available in different languages.
February 07, 2012
Peter Douglas: Patron saint of the California coast (podcast)
Topics: Beach access Policy Victories Coastal development Beaches Podcasts Coastal armoring Stories Activism Communications DIY Activism Modern Activism Water Quality Surfing
It is challenging to point to an individual who has done more to preserve the California Coast than Peter Douglas. This is Peter Douglas' story told in his own voice.
February 06, 2012
Tweeting for the coasts
Topics: Communications DIY Activism
A weakness can become a strength... all for the betterment of our coasts.
January 18, 2012
Pet fish
Topics: Kids Ads Fish Communications Culture Shifting Water Quality
This is one of the coolest videos connected to our mission that I've ever seen.
January 09, 2012
Help us get the balance back
Topics: Coastal development Ads Coastal armoring Communications
A tiny crab against... us. Help us get the balance back.
January 04, 2012
What do we want? A bag ban in NYC.
Topics: Activism Communications Modern Activism Plastics
Single-use plastic bags have no place junking up one of the best cities in the world.
December 21, 2011
Happy Holidays
Topics: Communications
One more wish, this time from our Oregon crew.
December 19, 2011
Why we moved our member newsletter to a digital format
Topics: Communications
Why did we move Making Waves from paper? For the protection and enjoyment of oceans, waves and beaches via our powerful activist network.
December 19, 2011
You are what your t-shirt says
Topics: Coastal development Activism Communications
Messaging comes from everywhere, especially what our t-shirts say.
December 15, 2011
I am Surfrider because…
Topics: Stories Communications
Surfrider, around the world.
December 06, 2011
Looking under the carpet
Topics: Beaches Communications Plastics
Great image. Trash in our oceans.
November 30, 2011
Seattle’s Space Needle snags giant plastic bag
Topics: Events Chapters Campaigns Activism Communications DIY Activism Modern Activism Plastics
I heard a representative from NYC share the joke that the State flower is a plastic bag stuck in a tree. Looks like bags are taking over cities all over.
November 29, 2011
Surfrider billboard in Morocco
Topics: Ads Waves Communications Plastics Water Quality
Another great Surfrider ad, this time it's a billboard in Morocco.
September 08, 2011
The most important thing we can do is share
Topics: Strategy Chapters Campaigns Activism Communications
Our ever-growing network, now spanning five continents is increasingly impressive. What will make it formidable everywhere is directly related to how much it shares its assets, intelligence and learnings across the network.
August 31, 2011
Making the complex understandable
Topics: Stories Communications
We, all of us, seek to communicate and be understood. The truth is that most of us fail at it every day and don't even know it.
August 04, 2011
The back story to the McCartney / McCoy / Surfrider PSA
Topics: Communications Surfing
This is the story behind our newest PSA with music from Paul McCartney and filmed by Jack McCoy. A huge thank you to both of them for including us in the project.
June 27, 2011
Paul McCartney. Jack McCoy. Surfrider Foundation.
Topics: Ads Water Music Joy Art Communications Surfing
We are stoked to be involved in this project with Paul McCartney and Jack McCoy. A heartfelt thank you from Surfriders around the globe for connecting us to this project.
April 12, 2011
Activism will never be like it used to be
Topics: Strategy Campaigns Activism Communications Culture Shifting Modern Activism
We hear lots of talk about the role of technology in protests and pushing ideas forward. My view is that technology is one of the many tools used, that we never go backward and what's important is that we not "meet" the tools that exist today but "project" their path…
