Jim's Blog — Culture Shifting
April 29, 2013
The other 364 days
Topics: Activism Communications Culture Shifting
Earth Day is in late April, what about the rest of the year?
March 28, 2013
The best ocean ads you’ll ever see
Topics: Ads Communications Culture Shifting
A decade of great ad work by our pals at Y&R Paris.
February 15, 2013
Taking coastal conservation to Main Street
Topics: Joy Stories Campaigns Activism Culture Shifting Modern Activism
Helping main street audiences find a way to engage in coastal conservation.
January 23, 2013
This surfboard was made from trash
Topics: Joy Culture Shifting Water Quality Surfing
Another board made from recycled TV packaging foam.
November 28, 2012
Twenty men fighting for twenty years to save twenty miles of Southern California coast
Topics: Beach access Coastal development Chapters Economics Stories Culture Shifting DIY Activism Modern Activism Surfing
Can a small group of people really make a difference? Yes, they can.
November 09, 2012
Glassing a surfboard in the middle of a party to drive home an important message
Topics: Culture Shifting Water Quality Surfing
Have you ever been to a party where a surfboard was glassed (without fumes)?
October 12, 2012
Refuse to reinvent the wheel… as it’s already been created by another volunteer
Topics: Strategy Chapters Culture Shifting Modern Activism Plastics
Let's put as much focus on protecting waves and beaches... not reinventing something that probably already exists.
July 19, 2012
A better board: Glassing with a Bio-Based Epoxy Resin
Topics: Joy Waves Culture Shifting Oil Pollution Water Quality Surfing
Want to have a smaller impact with your surfboard, get your board glassed by someone who uses Bio-Based Epoxy Resin.
July 05, 2012
A better surfboard; the best shaper you can find
Topics: Joy Waves Culture Shifting Surfing
The second post in a series on "a better surfboard." In this post I talk about the shaper.
June 28, 2012
How much are our coasts worth? No really… how much?
Topics: Coastal development Strategy Beaches Economics Culture Shifting Surfing
Many of us don't even think about this question... and yet we pay the price every single day. We pay it because it's worth it.
June 14, 2012
A better surfboard; a better surfboard blank
Topics: Joy Waves Culture Shifting Surfing
Part 1 in a blog series looking at alternatives to a better surfboard. With this post we look at the blank.
February 27, 2012
Reinventing activism
Topics: Strategy Activism Culture Shifting Modern Activism
What will Surfrider be in the future? We will be a network that is constantly learning from itself, getting better and becoming more potent... all for our coasts.
January 23, 2012
A network that learns from itself
Topics: Strategy Chapters Campaigns Activism Culture Shifting DIY Activism Modern Activism
Surfrider strives to become a network that learns from itself... for the benefit of our coasts.
January 18, 2012
Pet fish
Topics: Kids Ads Fish Communications Culture Shifting Water Quality
This is one of the coolest videos connected to our mission that I've ever seen.
December 13, 2011
How we will change the world in 2012
Topics: Victories Chapters Campaigns Activism Culture Shifting
Surfrider Foundation's 250,000 supporters, activists and members will change the world in 2012. I know this with certainty.
December 05, 2011
Waste to waves, from trash to… slash
Topics: Waves Activism Culture Shifting DIY Activism Modern Activism Oil Pollution Plastics Surfing
What better way to recycle EPS foam than into a surfboard blank. I'm not sure I can think of a better way. Nope, I can't.
November 21, 2011
One more surfer for change
Topics: Culture Shifting DIY Activism Plastics Surfing
We're always stoked to see one more surfer understand the larger impact of their daily decisions. Kyle Thiermann not only pulls airs and pulls in... now he's helping pull surfers into understanding the impact of their actions.
November 15, 2011
Sarah’s aha moment
Topics: Stories Activism Culture Shifting
San Diego Surfrider maven shares her aha moment.
November 01, 2011
Shored Up. A documentary about our disappearing coasts and our irrational urge to live on the edge
Topics: Coastal development Culture Shifting
Check out Shored Up, a film about the force of nature meeting the force of man. It's a Kickstarter campaign, check it out.
October 21, 2011
How valuable is a friend?
Topics: Strategy Activism Culture Shifting DIY Activism Modern Activism
We tend to miss the value of innovations early on.
