Jim's Blog — Culture Shifting
November 21, 2011
We're always stoked to see one more surfer understand the larger impact of their daily decisions. Kyle Thiermann not only pulls airs and pulls in... now he's helping pull surfers into understanding the impact of their actions.
November 01, 2011
Check out Shored Up, a film about the force of nature meeting the force of man. It's a Kickstarter campaign, check it out.
August 10, 2011
Most of us have been to surf contests. They take place in perhaps the most natural state of all types of contests... so why can't they also lead the way regarding sustainability?
June 24, 2011
The older we get the more clearly we see how few things are truly new or innovative. The truth is that there is nothing trendy about conservation. It's a simple concept which is timeless. Protect the things you love.