Killer placements in Paris for anti single-use plastics ads
Young and Rubicam Paris have created amazing work for Surfrider Europe over the years. The current campaign is oriented around informing people that millions of marine mammals are killed every year by ingesting our garbage.
Click on the image to the left to see the detail.
It's one thing to create jaw-dropping creative and another thing to get it placed in high-traffic areas.
The images below are in the largest train station in Paris.
Young and Rubicam Paris have delivered another great campaign and secured excellent placement. Kudos to them.