July 12 2008 | Jim's Blog,
They are made of organic cotton so they have that firm feel at first but will weather to the point of being super soft... even supple.
They also come with a hangtag that has ten things you can do to protect our oceans and beaches. Our logo is part of the graphic mashup.
Before I start sounding like a commercial for these (too late huh?)... let me tell you why we actively seek out these kind of partnerships.
Surfrider Foundation is about influencing people to adopt an environmentally sensitive ethos regarding our coasts. We seek to do that as many ways as possible, via as many onramps as possible.
To say that simpler, we like communication platforms. These boardies are a communication platform.
So, if you need a pair of boardshorts this summer. Buy these.
If you don't need a pair this summer... take out a Sharpie and write some of our messages on the boardshorts you already own.
Happy Fourth 'o July.