SURFRIDER FOUNDATION ANNOUNCES ITS
4th ANNUAL
JOHN KELLY ENVIRONMENTAL ACHIEVEMENT AWARDS

 
Haleiwa Beach Park, North Shore, Oahu (Nov. 12, 2006) –

On Sunday night, the Oahu Chapter of the Surfrider Foundation presented the 4th Annual John Kelly Environmental Achievement Awards to recognize those who have made the greatest contributions towards protecting or enhancing our coastal community and environment.  This year, the awards were given at the North Shore Makahiki Festival right before the Sunset on the Beach screening.  The Festival featured the Hawaii film premiere of Stacy Peralta’s new film Pipeline Masters at Haleiwa Beach Park. 
 
The Oahu Chapter seeks to promote environmental activism by honoring the efforts and achievements of inspirational individuals and organizations.  Award categories are Lifetime Achievement, Professional Surfer, and Oahu-based company. This year, big-wave pioneer Peter Cole was given the Lifetime Achievement Award for his work as an environmental activist for over 40 years; Pancho Sullivan won the Professional Surfer Award for his efforts to stop overdevelopment of the North Shore; Schnitzer Steel Hawaii Corp was honored as the Most Environmentally Friendly Oahu-based Company for their recycling campaign, headed up by James Banigan.

John Kelly, for whom the award is named, was the original recipient of the Lifetime Achievement category. For decades, Kelly led many environmental crusades on Oahu. The John Kelly Perpetual Trophy is a small koa surfboard, beautifully shaped as a board from the early days of Waikiki, when the water and the sand were clean, there were no groins or jetties, and there was plenty of beach access. The trophy has been on display at the Patagonia Store in Haleiwa.


Douglas Cole, James Banigan of Schnitzer Steel,
Stuart Coleman of Surfrider, Peter Cole, and Scott Werny of Surfrider