Surfrider Foundation Welcomes Eddie Anaya as Head of Marketing

January 30 2018

The Surfrider Foundation, the leading grassroots coastal protection group in the U.S., today announced the addition of Eddie Anaya as Marketing Director for the organization. With extensive senior marketing and creative agency experience at leading global lifestyle and marketing brands, Eddie brings 22 years of strategic brand growth and executive expertise to the team.

“We’re excited to welcome Eddie to Surfrider as Marketing Director,” said Dr. Chad Nelsen, CEO of the Surfrider Foundation. “Eddie’s significant expertise, drive and enthusiasm will help lead our marketing efforts as we continue to tackle threats and create scalable change for the protection of our ocean, waves and beaches.”

Eddie has previously held senior director of marketing positions at influential action sports brands, including Vans, Oakley and Quiksilver. He also contributes creative agency leadership experience from his tenure at boutique ad shops, 160over90 and McElroy Communications. Starting his career as an editorial intern at Surfer Magazine, Eddie continues to leverage his passion for the ocean and two decades of experience with an emphasis in the youth culture and branding industries.

"I'm incredibly honored to join the Surfrider family and its mission to protect our ocean and coasts,” said Eddie Anaya, Marketing Director for the Surfrider Foundation. “More than ever, our environment is at risk and I feel very fortunate to be able to contribute to the efforts to defend and preserve our precious coastal areas for future generations."

A lifelong surfer and snowboarder, Eddie spends his free time with his wife and son in Costa Mesa, CA, in the water at the Huntington Beach pier or River Jetties, and taking winter road trips to Mammoth Mountain. Eddie holds a Bachelor of Science degree in political science with an emphasis in politics and policy formation from California State University, Long Beach.

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About the Surfrider Foundation

 The Surfrider Foundation is a non-profit grassroots organization dedicated to the protection and enjoyment of our world’s ocean, waves and beaches through a powerful network. Founded in 1984 by a handful of visionary surfers in Malibu, California, the Surfrider Foundation now maintains over 500,000 supporters, activists and members, with more than 80 volunteer-led chapters and 70 clubs in the U.S., and more than 450 victories protecting our coasts. Learn more at surfrider.org.