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In 2020, O’Neill launched O’Neill Blue, their global environmental effort. Their ocean mission is to constantly improve product sustainability and support like-minded organizations in order to minimize the impact on our planet. Jack O’Neill said it himself, “The ocean is alive, and we’ve got to take care of it.” In 1996 Jack O’Neill founded the O’Neill Sea Odyssey as a commitment to educating the youth about ocean conservation. Today, O'Neill carries on his environmental spirit and work to protect our shared playgrounds through ocean initiatives, product development, supply chain, and expanding the O’Neill Blue Sustainable Product Collection. With that commitment, O'Neill is proud to partner with the Surfrider Foundation to support our efforts and dedication in making our ocean, beaches, and environment a better place. Learn more about O’Neill Blue: https://us.oneill.com/pages/blue