Ryan Crosby is a proven and visionary leader with over two decades of experience in marketing, technology, and entertainment, building global brands and connecting passionate fanbases across sports, gaming, and streaming.

Ryan currently serves as the Chief Executive Officer of the World Surf League (WSL), the global home of competitive surfing. Under his leadership, the WSL showcases the world’s best surfers and sets the standard for elite performance in one of the most dynamic arenas in sports.

Before joining the WSL, he was the President of Publishing at Riot Games, where he led the global teams behind League of Legends and Valorant. Prior to that, Ryan played a key role in shaping major brands like Netflix, Call of Duty, Xbox, and Hulu, always with a focus on fan engagement and innovation.

Ryan is an avid supporter of environmental conservation efforts, working as a board member of the Surfrider Foundation to protect our oceans and coastlines. His personal connection to surfing underscores his dedication to preserving the natural environments that make the sport possible. He currently lives in Mar Vista, CA, with his wife, Caroline.